Delivery
There are many different platforms that illustrators,
Graphic designers and photographer’s can use to deliver and promote their
communication, which could even effect how the work looks.
One platform is Editorial magazines, this is can be used by
all three above as it’s a simple platform where most people start their careers
and can get a message out to readers who are interested in the area.
Another platform which is used is: Advertising, as this can
be spread across from billboards to posters seen on walls, and is a easy way of
communicating to a larger audience as more people are likely to see it,
compared to seeing it within a magazine.
Other platforms can also be used such as: Publishing, Textile
and Fashion however using an online platform can be a bigger advantage than the
all the above mentioned as it can be accessed around the world, and communication
can be spread.
Medium
Most Illustrators, Graphic designers, film makers and
photographers tend to use the internet in these modern day to promote and represent
themselves, and can be done using different websites which use different
techniques to spread information.
Facebook is one of the biggest social networking websites on
the Internet in which people display information about themselves and can upload
images and videos to their own personal page, which friends and other can
see. The Facebook website is now used a
lot by illustrators, Graphic designers and photographers as they are able to
make groups to promote their businesses and are able to display work. Facebook also allows you to send personal
messages, making it easier for communication.
YouTube is another, as it displays millions of videos
uploaded around the world. This website is mostly used by filmmakers as it’s
the perfect environment and videos can be uploaded in a variety of formats. The
YouTube website can also be used by Graphic designers, Photographers and Illustrators,
however their work must be presented in a video format such as a slide show.
The most useful advantage of using YouTube is that you are able to get feedback
via comments or likes/dislikes which can help gather research into whether a
piece of work is successful or not.
Another website which is used by all people working in
different fields are blog websites such as Tumbler as they give you the ability
to post information, photographs, images and videos on your own personal web
space which anybody can access and you are also able to get feedback in similar
ways to the ones used on YouTube.
Using website’s to promote and represent is common in today’s
world, as it’s easier to communicate through and also gives you the ability to
have more space than before , and is why more and more people are starting to
use the internet.
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